New Concept

They first released under the artist name No Concept.

The music magazine Zillo wrote in a review: "New Concept reminds you of a time when pop music was not banal by nature." With more electronic sounding studio albums, live performances surprise the listener with a good dose of rock and pop.

The fusion of a classic piano, keyboard, drums and guitar set-up with two equally fine vocalists with exceptionally soulful voices is New Concept’s trademark. The result is electronic pop that’s going somewhere.

The three musicians' offering ranges from chilled-out pop songs to orchestral-style hymns. Borrowings from Trance, Jungle, Big Beat, Club Jazz, Goa and New Electronic create a unique dance floor feeling – for dreaming, dancing and partying alike. No two New Concept songs are alike, each one an enduring classic capable of reaching out to the listener.